From insight to impact

From insight to impact A workflow diagram generated by Archify. 01 / Search data 02 / SEO team 03 / Clients Spot Ship Prove Search Console · Clicks and position · Search data › Spot Search Console Clicks and position Insight · Keyword or URL · Search data › Spot Insight Keyword or URL Impact · Rankings and traffic · Search data › Prove Impact Rankings and traffic Task · Owner and briefing · SEO team › Ship · Context stays Task Owner and briefing Context stays Kanban · Status in view · SEO team › Ship Kanban Status in view Review · Check quality · SEO team › Prove Review Check quality Approval · on the task · Clients › Prove · no email Approval on the task no email for sign-off as a task weak URLs measure done Legend User UI Agent logic Policy Context / trace Cloud service

One path

  • • Data and work share the same status
  • • Clients approve on the task, not by email

Measurable

  • • After approval you see impact in rankings and traffic